5 reasons to brand your company
Feb 17, 2012If you’re wondering why to brand your company, wonder no more. From allowing you to raise your rates, to outsmarting ...
Blog Archives » Branding
Graphic design tips for a strong brand | An interview with a brand design expert
Oct 20, 2011Good copywriting and graphic design go hand-in-hand in creating a strong brand. This week I’ve interviewed Jeff Ames, a Denver ...
The secret of how to create a tagline that works
Aug 30, 2011Sure, good writing is important when creating an effective tagline. But there are times when even the best-written tagline can fall ...
How to position your business to avoid competing on price
Jul 13, 2011To differentiate your business from your competition, there are certain positioning statements to avoid in your brand messaging. Otherwise, you ...