Core Messaging Platform
Take a more strategic approach to your marketing content
Has this ever happened to you?
You’ve tried writing your tagline, website content or marketing copy BEFORE getting 100% clear on what makes your business unique or what you’re trying to communicate.
Occasionally this works out, but typically, it means:
- You can get stuck going through draft after draft because your team isn’t in agreement.
- You waste time and money writing content that is instantly forgettable.
- Your customers don’t know what to think or feel about their company because there’s no focus.
The good news is there’s a better way!
Turn your story into a competitive advantage
If we choose to work together, I’ll help you position your business, so you engage the customers you want.
Together, I’ll help you craft a core messaging platform that summarizes what makes your business different.
Your messaging platform can help you:
- Tell your story with confidence and consistency.
- Stand out from the crowd, even if you have really polished competitors.
- Make a great first impression with your ideal customers.
- Improve the quality of your leads.
A core messaging platform is the essential tool that keeps your marketing content on track—just like a blueprint to a builder or a map to a traveler.
A core messaging platform may be right for you if…
- You want to tell a clear, consistent and compelling story. (Yes!)
- You want to avoid being unfocused or clichéd. You don’t want to be easily forgettable.
- You’re tired of losing business to competitors because their marketing is more polished.
- You’re ready to stop reinventing the wheel every time you have to write or talk about your business.
- You crave clear direction because you plan on writing some of your marketing content yourself.